Website Speed Optimizations
When it comes to website speed as an SEO factor, core web vitals and mobile page speed are what matter. However, the secondary factor in website speed is bounce rate. If your website is too slow and gives users a bad experience, they’ll leave and go look for something else. When they use Google to look for something else, they know that your website resulted in a bad experience for their users, and this results in ranking drops. We help you fix speed in ways that are visible to your users so we can have an impact on your technical and user experience factors.
Technical SEO Structure Optimizations
Your website’s structure is important in technical SEO because it helps search engines understand what you, the creator, consider important. Google wants to know this because it wants to show your content to the right users. We help structure your website in ways that are easy for search engines to understand.
Page Content Optimizations for Technical SEO Needs
The content on your website needs to be written in ways that make sense for your users. While our content writing services include full page rewriting, technical SEO is more focused on the metadata of your website, such as the page title, meta description, and image metadata, to improve image search performance.
Technical SEO optimization shouldn’t take away from usefulness, but add to it. Our SEO work leverages keyword research practices that help us identify opportunities to enhance your content, making it more useful to your users while optimizing it for the right keywords to feed into search engine algorithms.
This includes:
Some jobs require more technical abilities, while some require user intent analysis. We pair the work with the right person for the right outcomes.
How We Work
Technical SEO Audit
When conducting a website audit, we consider factors like indexability, core web vitals, UI/UX, and security.
Audits may pass through multiple people on our team. More technical areas will require developer focus, while content and UI/UX needs may be more editorial or marketing focused.
At the end of an audit, we send you the list of items we’ve reviewed with a mark of “Pass” or “Fail” that is sorted in order of priority. Work will be assigned based on which items we can most efficiently attack and what will drive the best outcome the most quickly.
You can view the audit checklist here.
Technical SEO Project Assignment
From there, we assign the project to the necessary part and plan the sprint.
For more technical work, this could be a developer.
For UI/UX, maybe a designer.
For content changes, maybe an editor.
In any case, this is mainly focused on technical factors. So based on the audit and list of priorities, we’ll assign the best person on our team to focus on this.
Revisions, Planning, and Website Maintanence
The goal of technical SEO is to set a solid foundation for the content of your website. It helps search engines find your pages and read the metadata of your content, which is important for GEO/AEO (SEO for AI tools, basically).
At the end of each sprint, we review the outcomes of the project and build plans for next steps, then conduct new audits based on your project’s cadence about the best ways forward.
This works well to split the risk up into smaller or larger buckets based on the certainty of the project at the time.
Additionally, fixing problems may introduce others, so running regular audits helps us keep track of our technical progress without doing too much work that creates more problems.
Technical SEO and Website Maintenance Packages
Normal
$1,000
PER SPRINT PER MONTH
Heroic
$2,000
PER SPRINT PER MONTH
Legendary
$5,000
PER SPRINT PER MONTH
Website SEO is the work done on your website to help improve its presence in search engines like Google and Bing. It usually involves working on the server and hosting side of things as well as the page-level things like meta tags and image optimizations.
For website SEO, work can get pretty complex and need to be delegated to multiple people. Because of this, rather than managing our projects in hours, we manage them in $100 units that your account strategist will use to allocate your budget to different things we do based on the specific needs of your project.
For every page on your website, the content is paired with a subject matter expert who is comfortable enough to write about the subject matter from real-world personal experience. Our 100% remote structure and hiring systems allow us to recruit someone for you if we don’t already have a writer.
Developer hours do not roll over, but the aim is to use all of them every month so we’re constantly moving forward in terms of traffic and rankings.
